Really Bad News...
Sorry guys. According to AP, no one is blogging. Oh my God. I must have had one too many cosmo's the night before when I read the Pew Study yesterday,
44% of Internet users have created content for the online world through building or posting to Web sites, creating blogs, and sharing files ... more than 53 million American adults ....
2% maintain Web diaries or Web blogs, according to respondents to this phone survey. In other phone surveys prior to this one, and one more recently fielded in early 2004, we have heard that between 2% and 7% of adult Internet users have created diaries or blogs. In this survey we found that 11% of Internet users have read the blogs or diaries of other Internet users. About a third of these blog visitors have posted material to the blog.
Because Anick Jesdanun/AP reported hardly anyone blogs at all, I mean, hardly! And we've heard there may be none in fact, according to the AP headline party, but then again, we heard that on a blog:
From around the world: "Study: Blogging still infrequent," "Very few bloggers on Net," "Small number choose to blog," "Web users slow to post journals," and my favorite, "Blog hype belies use."
From AP: Even though only a small number of Internet users are writing blogs, a slightly larger number of Net users are visiting them. Eleven percent of Internet users report visiting blogs written by others. And of these blog readers, a third report posting to or commenting on the blog entries that they have read.
To which Roger Cadenhead oh so cattily points out: 2% is 2.7 million, suspiciously larger than any American newpaper's circulation. But I guess AP is right. That is puny by any standard. Roger, be nice to your poor old, old media friends. They have to have something to live for. Even if they can't do the math. I bet you in a year AP is proclaiming that blogging is the next BIG thing, all shiny and brand spanking new! Right after they figure out how to get that darned RSS feed working!
Posted by Mary Hodder at March 1, 2004 09:49 PM